PENGARUH PERCEIVED USEFULNESS DAN TRUST TERHADAP KEPUASAN KONSUMEN PADA E- COMMERCE SHOPEE
The purpose of this study is to analyze and explain the effect of perceived usefulness and trust on consumer satisfaction of Shopee e-commerce. This research conducted in Indonesia that targeted Shopee consumers. Data were collected from the survey by distributing questionnaires to the research resp...
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| Main Authors: | , , |
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| Formato: | EJournal Article |
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Jurusan Manajemen Fakultas Ekonomi dan Bisnis,
2020-03-31.
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| Acesso em linha: | Get Fulltext |
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| Cód. Barras: 1 | Disponível |