PENGARUH PERSEPSI KUALITAS SIARAN DAN FORMAT SIARAN SERTA KUALITAS PENYIAR TERHADAP KEPUASAN DAN LOYALITAS PENDENGAR PADA RADIO KISS FM JEMBER

Abstract : This study aims to determine and analyze the significant influence the perceived quality of the broadcast, the broadcast format, and the quality of the broadcaster to the satisfaction and loyalty of listeners on Radio KISS FM Jember. This research is explanatory research and using survey...

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主要作者: Sholihah, Dewi Deniaty (Author)
格式: EJournal Article
出版: Jurusan Manajemen Fakultas Ekonomi dan Bisnis, 2016-09-05.
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索引号: A1234.567
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