The Effect of Price, Ease of Transaction, Information Quality, Safety, and Trust on Online Purchase Decision
This research aims to analyze the effect of price, ease of transaction, information quality, safety, and trust on online purchase decision. Applying purposive sampling technique, the sample was students of the Department of Management, Faculty of Economics and Business, University of Jember that con...
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | EJournal Article |
| Published: |
UPT Penerbitan Universitas Jember,
2020-04-01.
|
| Subjects: | |
| Online Access: | Get Fulltext |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| LEADER | 01751 am a22002533u 4500 | ||
|---|---|---|---|
| 001 | EBAUJ_article_view_14956_8022 | ||
| 042 | |a dc | ||
| 100 | 1 | 0 | |a Akbar, Rizqi Maulana Ilham |e author |
| 700 | 1 | 0 | |a Sularso, Raden Andi |e author |
| 700 | 1 | 0 | |a Indraningrat, Ketut |e author |
| 245 | 0 | 0 | |a The Effect of Price, Ease of Transaction, Information Quality, Safety, and Trust on Online Purchase Decision |
| 260 | |b UPT Penerbitan Universitas Jember, |c 2020-04-01. | ||
| 500 | |a https://jurnal.unej.ac.id/index.php/e-JEBAUJ/article/view/14956 | ||
| 520 | |a This research aims to analyze the effect of price, ease of transaction, information quality, safety, and trust on online purchase decision. Applying purposive sampling technique, the sample was students of the Department of Management, Faculty of Economics and Business, University of Jember that consisted of 100 respondents. This study used quantitative data sourced from primary data. Data were analyzed using multiple linear regression. Results showed that, both partially and simultaneously, the variables of price, ease, information quality, safety, and trust had a significant positive effect on online purchase decision. | ||
| 540 | |a Copyright (c) 2020 e-Journal Ekonomi Bisnis dan Akuntansi | ||
| 546 | |a eng | ||
| 655 | 7 | |a info:eu-repo/semantics/article |2 local | |
| 655 | 7 | |a info:eu-repo/semantics/publishedVersion |2 local | |
| 655 | 7 | |a Peer-reviewed Article |2 local | |
| 786 | 0 | |n e-Journal Ekonomi Bisnis dan Akuntansi; Vol 7 No 1 (2020): e-JEBA Volume 7 Nomor 1 Tahun 2020; 77-81 | |
| 786 | 0 | |n 2685-3523 | |
| 786 | 0 | |n 2355-4665 | |
| 787 | 0 | |n https://jurnal.unej.ac.id/index.php/e-JEBAUJ/article/view/14956/8022 | |
| 856 | 4 | 1 | |u https://jurnal.unej.ac.id/index.php/e-JEBAUJ/article/view/14956/8022 |z Get Fulltext |