The Effect of Price, Ease of Transaction, Information Quality, Safety, and Trust on Online Purchase Decision
This research aims to analyze the effect of price, ease of transaction, information quality, safety, and trust on online purchase decision. Applying purposive sampling technique, the sample was students of the Department of Management, Faculty of Economics and Business, University of Jember that con...
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Main Authors: | Akbar, Rizqi Maulana Ilham (Author), Sularso, Raden Andi (Author), Indraningrat, Ketut (Author) |
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Format: | EJournal Article |
Published: |
UPT Penerbitan Universitas Jember,
2020-04-01.
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Online Access: | Get Fulltext |
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