Pengaruh Customer Relationship Management Terhadap Loyalitas Konsumen di Cold n' Brew

Pengaruh Customer Relationship Management Terhadap Loyalitas Konsumen di Cold n' Brew

The purpose of this study was to analyze the effect of Customer Relationship Management on customer loyalty in Cold n' Brew. The population in this study were customers of Cold n' Brew in Surakarta. Using Purposive sampling, the sample in this study was 1000 respondents. The analysis in th...

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Autori principali: Prestasyawati, Rizqi Maharani (Autore), Ferichani, Minar (Autore), Setyowati, Nuning (Autore)
Natura: EJournal Article
Pubblicazione: UPT Penerbitan Universitas Jember, 2021-11-01.
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info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
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