KISAH ULAMA/KIAI SEBAGAI STRATEGI PENYAMPAIAN PESAN WARGA NAHDLATUL ULAMA ETNIK MADURA

This article describes the telling of the story of adorable ulama/kiai (moslem religious leader) as communication strategy. The study uses the qualitative method by applying ethnography of communication approach. It collected the data through participatory observation and non participatory observati...

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Автор: Haryono, Akhmad (Автор)
Формат: EJournal Article
Опубліковано: Faculty of Cultural Sciences, Universitas Gadjah Mada, 2015-05-13.
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001 Humaniora_UGM_6192_4879
042 |a dc 
100 1 0 |a Haryono, Akhmad  |e author 
100 1 0 |e contributor 
245 0 0 |a KISAH ULAMA/KIAI SEBAGAI STRATEGI PENYAMPAIAN PESAN WARGA NAHDLATUL ULAMA ETNIK MADURA 
260 |b Faculty of Cultural Sciences, Universitas Gadjah Mada,   |c 2015-05-13. 
500 |a https://jurnal.ugm.ac.id/jurnal-humaniora/article/view/6192 
520 |a This article describes the telling of the story of adorable ulama/kiai (moslem religious leader) as communication strategy. The study uses the qualitative method by applying ethnography of communication approach. It collected the data through participatory observation and non participatory observation, interview, and recording. It transcribed the data in the form of recordings into a written form and analyzed them descriptively using ethnographic methods of communication through speech component analysis, and discourse analysis with the concept of pragmatics. The research result shows that the telling of the story of ulama/kiai in the speech can be used as a strategy for delivering messages among the members of Nahdlatul Ulama of Madurese ethnic group. It can raise the audience's concentration to listen and understand the speech delivered by the speakers. 
540 |a Copyright (c) 2015 Akhmad Haryono 
540 |a http://creativecommons.org/licenses/by-sa/4.0 
546 |a eng 
690 |a communication strategy, message, Madurese ethnic group, Nahdlatul Ulama 
655 7 |a info:eu-repo/semantics/article  |2 local 
655 7 |a info:eu-repo/semantics/publishedVersion  |2 local 
655 7 |a Peer-reviewed Article  |2 local 
786 0 |n Humaniora; Vol 26, No 3 (2014); 337-350 
786 0 |n 2302-9269 
786 0 |n 0852-0801 
787 0 |n https://jurnal.ugm.ac.id/jurnal-humaniora/article/view/6192/4879 
856 4 1 |u https://jurnal.ugm.ac.id/jurnal-humaniora/article/view/6192/4879  |z Get Fulltext