Watch and Learn : Rhetorical Devices in Classroom Films after 1940

Since the late 1990s, there has been a marked increase in academic interest in what are sometimes called 'utility films', intended for purposes of information, training, teaching or advertising. Although such research was long overdue, the current academic output tends to be restricted in...

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Bibliographic Details
Main Author: Masson, Eef (auth)
Format: Book Chapter
Published: Amsterdam University Press 2012
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