Modern Perspectives in Business Applications

This book is unique! Until now, purchasing and supply management books have had a primarily domestic outlook. However in this book, important issues related to sales management and supply management are handled with a modern perspective. This book has global vision tied into management principles ba...

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Bibliographic Details
Other Authors: Abdul Rehman Khan, Syed (Editor), Ilgaz Sümer, Selay (Editor)
Format: Book Chapter
Published: IntechOpen 2020
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Online Access:Get Fullteks
DOAB: description of the publication
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245 1 0 |a Modern Perspectives in Business Applications 
260 |b IntechOpen  |c 2020 
300 |a 1 electronic resource (136 p.) 
506 0 |a Open Access  |2 star  |f Unrestricted online access 
520 |a This book is unique! Until now, purchasing and supply management books have had a primarily domestic outlook. However in this book, important issues related to sales management and supply management are handled with a modern perspective. This book has global vision tied into management principles based on an understanding of the sales management and basic job of purchasing and supply management, as all authors have held high-level positions directing the effort. Distinguished researchers from prestigious universities have written chapters and case studies from real-world events that challenge the brightest minds. 
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546 |a English 
650 7 |a Sales & marketing  |2 bicssc 
653 |a Sales & marketing 
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856 4 0 |a www.oapen.org  |u https://directory.doabooks.org/handle/20.500.12854/67471  |7 0  |z DOAB: description of the publication