ANALISIS FAKTOR YANG MEMPENGARUHI BRAND ATTITUDE UNTUK MENINGKATKAN BRAND LOYALTY (Studi Kasus Pada Konsumen House of Moo)
This study was conducted on consumers House of Moo. In September 2014-September 2014 there were fluctuations in sales in the House of Moo. This study aims to analyze and provide empirical evidence about whether the Product Quality and Brand Image influence on Brand Attitude to increase Brand Loyalty...
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| Main Authors: | , |
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| Format: | Academic Paper |
| Izdano: |
2015-03-25.
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| Teme: | |
| Online dostop: | http://eprints.undip.ac.id/46042/ |
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Internet
http://eprints.undip.ac.id/46042/3rd Floor Main Library
| Signatura: |
A1234.567 |
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| Kopija 1 | Prosto |