ANALISIS CUSTOMER CONTACT DAN SERVICE GUARANTEE TERHADAP CUSTOMER SATISFACTION DENGAN CUSTOMER VALUE SEBAGAI VARIABEL INTERVENING Studi Kasus Pengguna Jasa Kereta Api Daerah Operasi 4 Semarang

The background of this research is the reduction of direct interaction and a guarantee that the company gave notice to the customer. This study aims to determine how much influence customer contact and service guarantee to customer satisfaction with customer value as an intervening variable in train...

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Bibliographic Details
Main Authors: MALADZI, Fahmi Haikal (Author), MAGNADI , Rizal Hari (Author)
Format: Academic Paper
Published: 2015-05-06.
Subjects:
Online Access:http://eprints.undip.ac.id/46546/
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