ANTESEDEN CUSTOMER VALUE DAN MINAT BELI ULANG (STUDI KASUS PADA TOKO BATIK LASEM SUMBER LANGGENG)
This research is based on to the higher community awareness of local resources. Batik lasem is one of local in Rembang area. The purpose of this study is to analyze the effect of image of origin product (X1), perception price (X2), and the attractiveness of the product (X3) on customer value (Y1) an...
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| Format: | Academic Paper |
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2015-09.
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| Online Zugang: | http://eprints.undip.ac.id/46722/ |
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