ANALISIS PENGARUH PERSEPSI HARGA,DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN STUDI KASUS PADA WARUNG SPESIAL BEBEK GORENG ANDALAN

The food industry lately become a reference glimpsed by employers because its potential is quite large. Food entrepreneurs are always competing to build the public perception. Many companies implement specific strategies to influence consumer purchasing decisions. A company should strive to meet the...

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Bibliographic Details
Main Authors: HIDAYAT, Rizki Sappitu (Author), SUTOPO , Sutopo (Author)
Format: Academic Paper
Published: 2016-04-06.
Subjects:
Online Access:http://eprints.undip.ac.id/49911/
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