A THEORITICAL EFFECT TEST OF THE BANKING SERVICE QUALITY DIMENSION ON CUSTOMER SATISFACTION
This study aims to test the effects of Banking Service Quality (BSQ) dimensions, namely Effectiveness and Assurance, Access, Price, Tangible, Service Portfolio, and Reliability, on customer satisfaction. The study is a confirmatory research using primary data. The study population is the customers o...
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| Format: | Academic Paper |
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2016-06-23T04:31:16Z.
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