MARKETPLACE'S PERCEIVED EASE OF USE, HARGA DAN PROMOSI TERHADAP MINAT BELI ULANG KONSUMEN
This study aims to examine the effect of perceived ease of use, price, and promotion on the repurchase interest of Tokopedia consumers. The sampling technique used in this study was purposive sampling, a sample collection technique with specific considerations. The number of samples was 120 responde...
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| Principais autores: | , , |
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| Formato: | EJournal Article |
| Publicado em: |
Jurusan Manajemen Fakultas Ekonomi dan Bisnis,
2021-11-30.
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| Assuntos: | |
| Acesso em linha: | Get Fulltext |
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Internet
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| Área/Cota: |
A1234.567 |
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| Cópia 1 | Disponível |