MARKETPLACE'S PERCEIVED EASE OF USE, HARGA DAN PROMOSI TERHADAP MINAT BELI ULANG KONSUMEN
This study aims to examine the effect of perceived ease of use, price, and promotion on the repurchase interest of Tokopedia consumers. The sampling technique used in this study was purposive sampling, a sample collection technique with specific considerations. The number of samples was 120 responde...
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| Main Authors: | , , |
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| Format: | EJournal Article |
| Izdano: |
Jurusan Manajemen Fakultas Ekonomi dan Bisnis,
2021-11-30.
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| Online dostop: | Get Fulltext |
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| Kopija 1 | Prosto |