KOMPARASI MODEL PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN DAN LOYALITAS DEBITUR KUPEDES BRI BANGSALSARI BERDASARKAN SUKU

This study compares the usage models of Kupedes credit of Bank Rakyat Indonesia (BRI) Bangsalsari Jember, between the Javanese and Madurese debtors by analyzing the effect of service quality on satisfaction and loyalty of the debtors. The population is all Kupedes debtors of Javanese and Madurese in...

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Main Author: Tauhid, Imam (Author)
Format: EJournal Article
Published: Jurusan Manajemen Fakultas Ekonomi dan Bisnis, 2018-06-30.
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