KETERKAITAN VARIABEL BRAND AWARENESS, BRAND IMAGE, BRAND QUALITY DAN BRAND VALUE TERHADAP BRAND LOYALTY
This study aims to analyze the effect of brand awareness, brand image, brand quality, and brand value on brand loyalty of the domestic tourists visiting Air Manis Beach, Padang City, West Sumatra Province. This research is a quantitative survey employing a purposive sampling technique with the sampl...
Uloženo v:
Hlavní autor: | |
---|---|
Médium: | EJournal Article |
Vydáno: |
Jurusan Manajemen Fakultas Ekonomi dan Bisnis,
2019-11-30.
|
Témata: | |
On-line přístup: | Get Fulltext |
Tagy: |
Přidat tag
Žádné tagy, Buďte první, kdo otaguje tento záznam!
|
Internet
Get Fulltext3rd Floor Main Library
Signatura: |
A1234.567 |
---|---|
Jednotka 1 | Dostupné |