Determinant of Nokia's Users Loyalties (Case Study on Societies of Air Simpang Village, Ketahun Subdistrict, Bengkulu Utara)
This study aimed to analyze the impact of the quality and price perception to the loyalty of Nokia mobile phone users in the Air Simpang Village. Ketahun Subdistrict, Bengkulu Utara. The primary data used in this study was obtained from a questionnaire distributed to 318 people who meet the criteria...
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| Main Authors: | , |
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| Format: | EJournal Article |
| Published: |
Faculty of Economic and Business,
2016-04-10.
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| Subjects: | |
| Online Access: | Get Fulltext |
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| Call Number: |
A1234.567 |
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| Copy 1 | Available |