Hypersemiotics in Printed Commercial Advertising
Commercial advertising is currently created with an imaginative look. The elements are framed in verbal and nonverbal ways, and there is a structure of discourse where the message is hidden by the advertiser or copywriter. This article attempts to explore how advertisements uses verbal and nonverbal...
Saved in:
| Main Author: | |
|---|---|
| Format: | EJournal Article |
| Published: |
Faculty of Cultural Sciences, Universitas Gadjah Mada,
2019-12-02.
|
| Subjects: | |
| Online Access: | Get Fulltext |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Internet
Get Fulltext3rd Floor Main Library
| Call Number: |
A1234.567 |
|---|---|
| Copy 1 | Available |