Pop City : Korean Popular Culture and the Selling of Place
This book examines how Korean television dramas and K-pop music are employed to promote urban and rural regions within South Korea to overseas tourists. Riding the international popularity of Korean entertainment, Korean cities have actively used K-dramas and K-pop idols in advertisements designed t...
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Format: | Book Chapter |
Published: |
Ithaca, NY
Cornell University Press
20181215
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Online Access: | Get Fullteks DOAB: description of the publication |
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Get FullteksDOAB: description of the publication
3rd Floor Main Library
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A1234.567 |
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Copy 1 | Available |