Emprendimiento cultural en Colima.Generación de modelos de negocio para el desarrollo de la economía creativa local

Emprendimiento cultural en Colima.Generación de modelos de negocio para el desarrollo de la economía creativa local

This research aims to know the importance of cultural entrepreneurship in Colima and the relevance of found-ing a consulting agency in the field of culture. There-fore, the present chapter describes the problem, the objective of the study and its analysis and observation units, and explains the desi...

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Bibliographic Details
Main Author: Márquez Orozco, Liliana (auth)
Other Authors: Ricardo Vásquez Sánchez, Jorge (auth), Anahí Herrera Plascencia, Verónica (auth), Estefanía Rodríguez Guardado, Kareli (auth), Hernández Acosta, Javier (Editor), Carolina Redondo Méndez, Andrea (Editor), Ospina Martínez, Oswaldo (Editor)
Format: Book Chapter
Published: Editorial Uniagustiniana 2018
Subjects:
Media, information & communication industries
Politics & government
Regional government
Development economics & emerging economies
Cultural entrepreneurship
creative economy
business model
cultural management agency
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