Strategic Communication in Context: Theoretical Debates and Applied Research
Strategic communication is becoming more relevant in communication sciences, though it needs to deepen its reflective practices, especially considering its potential in a VUCA world - volatile, uncertain, complex and ambiguous. The capillary, holistic and result-oriented nature that portrays this sc...
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| 格式: | Book Chapter |
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Braga
20210730
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| 在線閱讀: | Get Fullteks DOAB: description of the publication |
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A1234.567 |
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