The Influence of Internet and Social Media on Purchasing Decisions in Kuwait
This research aims to measure the role of social networks in influencing purchasing decisions among consumers in Kuwait; the research used the quantitative methods, and analytical the technique to get the results, and the research developed a measure to study the relationship between the variables t...
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| Main Authors: | , , |
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| Format: | EJournal Article |
| Published: |
Institute of Advanced Engineering and Science,
2018-05-01.
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| Subjects: | |
| Online Access: | Get fulltext |
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| Call Number: |
A1234.567 |
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| Copy 1 | Available |