Consumer-Citizens of China; The Role of Foreign Brands in the Imagined Future China
This book presents a comprehensive examination of Chinese consumer behaviour and challenges the previously dichotomous interpretation of the consumption of Western and non-Western brands in China.
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| Format: | Ebooks |
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| Online Access: | Get Fulltext |
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Get Fulltext3rd Floor Main Library
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A1234.567 |
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| Copy 1 | Available |