ANALISIS PENGARUH PROMOSI, KUALITAS PRODUK DAN LAYANAN PURNA JUAL TERHADAP MINAT BELI SEPEDA MOTOR YAMAHA ( Studi Kasus Mahasiswa Ekonomika Dan Bisnis Universitas Diponegoro Semarang )

This research purposed to find out the influence of promotion, the quality of product and after sales against interest buy yamaha motorcycle and analyzing the most dominant factor in influencing consumer interest in purchasing yamaha motorcycle used student of diponegoro university in semarang. This...

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Bibliographic Details
Main Authors: ARYATAMA, Nicko Bintang (Author), KAMAL , Mustafa (Author)
Format: Academic Paper
Published: 2014-11.
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Online Access:http://eprints.undip.ac.id/45323/
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http://eprints.undip.ac.id/45323/

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