ANALISIS PENGARUH ORIENTASI PASAR DAN STRATEGI BERSAING TERHADAP KINERJA PELAYANAN SECARA SIMULTAN UNTUK MENINGKATKAN KEUNGGULAN BERSAING (Studi Kasus Pada Bengkel Jaya Makmur Motor Di Purwodadi Grobogan)

This study aims to determine the extent to which a bengkel jaya makmur motor heyday in providing the best quality service to its customers through service performance variables are influenced by variables of market orientation and competitive strategy that will have an impact on competitive advantag...

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Bibliographic Details
Main Authors: PRAKOSO, Muchammad Sigit (Author), MUDIANTONO, Mudiantono (Author)
Format: Academic Paper
Published: 2014-11.
Subjects:
Online Access:http://eprints.undip.ac.id/45356/
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http://eprints.undip.ac.id/45356/

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