ANALISIS PENGARUH KUALITAS PELAYANAN DAN KUALITAS PRODUK TERHADAP CUSTOMER LOYALTY MELALUI CUSTOMER SATISFACTION DAN CUSTOMER VALUE TERHADAP CUSTOMER LOYALTY (Studi Pada Stove Syndicate Semarang)
This study aims to explain the impact of service quality and product quality to customer loyalty through customer satisfaction and customer value to customer loyalty at Stove Syndicate Semarang. This study uses a type of sampling in the form of non-probability sampling due to the complete population...
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| Main Authors: | , |
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| Format: | Academic Paper |
| Published: |
2015-02-23.
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| Subjects: | |
| Online Access: | http://eprints.undip.ac.id/45419/ |
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