ANALISIS PENGARUH KUALITAS PRODUK, PERSEPSI HARGA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN HONDA REVO FIT FI (Studi pada Astra Motor Ngaliyan Jl. Prof. Dr. Hamka Blok 1 No 122, Semarang)

This research aims to test the effect of product quality, price perception and promotions on the purchasing decision on Astra Motor Ngaliyan. Drop in sales experienced by the Astra Motor Ngaliyan background problem in this research. In this research using a method of collecting data with a questionn...

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Bibliographic Details
Main Authors: HARDANDY, D Alayka (Author), SRI , Rahayu Tri Astuti (Author)
Format: Academic Paper
Published: 2015-02-13.
Subjects:
Online Access:http://eprints.undip.ac.id/45465/
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http://eprints.undip.ac.id/45465/

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