ANALISIS PENGARUH KUALITAS PRODUK, HARGA, DAN LOKASI TERHADAP KEPUTUSAN PEMBELIAN (Studi Pada Konsumen Mie Nges-Nges Banyumanik Semarang)

This research was made based on a decrease in sales of Mie nges-nges in the period 2013 to 2014. The decline in sales can be formulated how consumers behave in a purchase decision amid the many culinary options in the area of Banyumanik Semarang. This study aimed to examine the effect of product qua...

Full description

Saved in:
Bibliographic Details
Main Authors: PARAMITHA, Mariska Deasy (Author), KHASANAH , Imroatul (Author)
Format: Academic Paper
Published: 2015-03-09.
Subjects:
Online Access:http://eprints.undip.ac.id/45700/
Tags: Add Tag
No Tags, Be the first to tag this record!

Internet

http://eprints.undip.ac.id/45700/

3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available