ANALISIS PENGARUH KUALITAS PRODUK, HARGA, DAN LOKASI TERHADAP KEPUTUSAN PEMBELIAN (Studi Pada Konsumen Mie Nges-Nges Banyumanik Semarang)
This research was made based on a decrease in sales of Mie nges-nges in the period 2013 to 2014. The decline in sales can be formulated how consumers behave in a purchase decision amid the many culinary options in the area of Banyumanik Semarang. This study aimed to examine the effect of product qua...
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Main Authors: | , |
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Format: | Academic Paper |
Published: |
2015-03-09.
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Online Access: | http://eprints.undip.ac.id/45700/ |
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http://eprints.undip.ac.id/45700/3rd Floor Main Library
Call Number: |
A1234.567 |
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Copy 1 | Available |