ANALISIS PENGARUH HARGA KOMPETITIF, PERSONAL SELLING DAN MERCHANDISING TERHADAP LOYALITAS PELANGGAN (Studi Kasus CV. Bintang Helm Cirebon)
This study aims to analyze and provide empirical evidence on customer's loyalty of "Bintang helm" the audience in accordance with the prescribed criteria. The question in this study is whether the content of the price competitiveness, personal selling and merchandising can influence t...
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| Main Authors: | , |
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| Format: | Academic Paper |
| Published: |
2015-06.
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| Subjects: | |
| Online Access: | http://eprints.undip.ac.id/46144/ |
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http://eprints.undip.ac.id/46144/3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |