ANALISIS PENGARUH KUALITAS PRODUK, KUALITAS PELAYANAN, HARGA, DAN LOKASI TERHADAP PENGAMBILAN KEPUTUSAN PEMBELIAN (Studi Kasus Pada Waroeng Bamboe di Tembalang)

A venture business especially in the field of culinary must issue the products should adapt to the needs and desires of consumers . So the products can compete in the market ,making consumers have many choices of products before making a decision to buy a product that is offered . If consumers have...

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Main Authors: PRASETYO, Tri Adhy (Author), DJASTUTI, Indi (Author)
Format: Academic Paper
Published: 2015-06-01.
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Online Access:http://eprints.undip.ac.id/46503/
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