ANALISIS PENGARUH LOKASI, KUALITAS PELAYANAN DAN PERSEPSI HARGA TERHADAP KEPUTUSAN PEMBELIAN DI T.B RAJAWALI KALICILIK, DEMAK

Various consumers' needs create different buying motives, so do the quantity. To understand the needs and tastes of consumers, a company should discern its consumers' behavior. The consumer buying behavior also applies in the decision regarding the purchase of building materials. Along wit...

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Main Authors: RAHARJO, Korniawan (Author), SANTOSA, Suryono Budi (Author)
Format: Academic Paper
Published: 2015-08-07.
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Online Access:http://eprints.undip.ac.id/46729/
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