ANALISIS PENGARUH PERSEPSI KUALITAS DAN CITRA MEREK TERHADAP MINAT MENDAFTAR PADA SMP PAMARDI YUWANA BHAKTI JATI MAKMUR PONDOK GEDE BEKASI

The purpose of this research is to test the influence of perceived quality and brand image toward intention to register to solve the problem within Pamardi Yuwana Bhakti Junior High School. The samples of this research consist of a hundred parents who have child in elementary school and know about t...

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Bibliographic Details
Main Authors: PINIA, Nyoman Agus Perdana Putra (Author), FERDINAND, Agusty Tae (Author), WIDIYANTO, Ibnu (Author)
Format: Academic Paper
Published: 2012.
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Online Access:http://eprints.undip.ac.id/47739/
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http://eprints.undip.ac.id/47739/

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