ANALISIS PENGARUH FAKTOR-FAKTOR KUALITAS PELAYANAN TERHADAP WORDS OF MOUTH PADA PLASA TELKOM PAHLAWAN SEMARANG

Service quality is a winning strategy, so that companies can be more successful and survive (to survive). Quality and service excellence that contributes to higher customer satisfaction market share and profitability. Also explained that the advantage of service attributes, can increase customer wil...

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Bibliographic Details
Main Author: PRIJATNA, Andreas Hendra (Author)
Format: Academic Paper
Published: 2013.
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Online Access:http://eprints.undip.ac.id/48068/
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