ANALISIS MODEL LOYALITAS NASABAH TABUNGAN SIMPEDA BANK JATENG SEMARANG (Studi Kasus pada Nasabah PT. Bank Jateng Cabang Salatiga)

The objective of the research was tested the effect of economic content, social content, relationship commitment, and loyalityas of commercial bank government in Salatiga. The sample size was 100 respondents. A purposive sampling with disproportional allocation was used to determine the sample of ea...

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Main Authors: Lyna , Metha Octo (Author), Mangunwihardjo, Suyudi (Author), YOESTINI, Yoestini (Author)
Format: Academic Paper
Published: 2014.
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Online Access:http://eprints.undip.ac.id/48539/
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http://eprints.undip.ac.id/48539/

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