ANALISIS PENGARUH CITRA MEREK DAN KUALITAS LAYANAN TERHADAP KEPERCAYAAN PELANGGAN DAN IMPLIKASINYA TERHADAP KEPUTUSAN PEMBELIAN PRODUK PADA OPTIK GAJAHMADA SEMARANG
Competition in the Optical world becomes more intense, each Optical required to have a competitive advantage to win the competition and survive in the market. This study aims to investigate the influence of brand image and quality of service for customer trust and its implications for purchasing dec...
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| Main Authors: | , |
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| Format: | Academic Paper |
| Published: |
2016-04-05.
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| Subjects: | |
| Online Access: | http://eprints.undip.ac.id/49019/ |
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Internet
http://eprints.undip.ac.id/49019/3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |