STUDI TENTANG SOCIAL MEDIA MARKETING dan BRAND AWARENESS ,WORD OF MOUTH TERHADAP MINAT BELI PRODUK MOMMILK (Studi pada pengguna Instagram,mahasiswa Universitas Diponegoro)

The purpose of this research is to prove the influence of social media marketing especially Instagram users towards the formation Word Of Mouth and Brand awareness,and also relationship between Brand awareness and word of mouth to create Intention to buy. non-probability sampling is used for sample...

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Bibliographic Details
Main Authors: FADHILA, Nida (Author), SOESANTO , Harry (Author)
Format: Academic Paper
Published: 2016-03-24.
Subjects:
Online Access:http://eprints.undip.ac.id/49093/
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http://eprints.undip.ac.id/49093/

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