PENGARUH PERSEPSI KEAMANAN, KEMUDAHAN BERTRANSAKSI, KEPERCAYAAN KONSUMEN TERHADAP TOKO, DAN PENGALAMAN BERBELANJA, TERHADAP MINAT BELI SECARA ONLINE PADA SITUS JUAL BELI TOKOPEDIA.COM
This study aimed to analyze the influence of security, ease of transaction, consumer confidence and the shopping experience to the online buying interest in tokopedia.com. This study uses a questionnaire distributed to a sample of 100 respondents were divided into two (2) groups based on residence b...
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| Main Authors: | , |
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| Format: | Academic Paper |
| Published: |
2016-03-23.
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| Subjects: | |
| Online Access: | http://eprints.undip.ac.id/49227/ |
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http://eprints.undip.ac.id/49227/3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |