ANALISIS PENGARUH WOM, PENGALAMAN BELANJA ONLINE, PERSEPSI KEMUDAHAN DAN PERSEPSI RISIKO TERHADAP MINAT BELANJA ONLINE MELALUI SIKAP BELANJA ONLINE (STUDI PADA ONLINE STORE ELZATTA HIJAB)
This research is aimed to examine the influence of WOM, online shopping experience, perceived ease, and risk perception of interest in online shopping through online shopping attitude. Sample was men and women that is 've shopped at Elzatta Hijab online through the website, a number of 135 resp...
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| Main Authors: | , , |
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| Format: | Academic Paper |
| Published: |
2016.
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| Subjects: | |
| Online Access: | http://eprints.undip.ac.id/49847/ |
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Internet
http://eprints.undip.ac.id/49847/3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |