ANALISIS PENGARUH PERSEPSI HARGA, KUALITAS PELAYANAN, PROMOSI, DAN LOKASI TERHADAP KEPUTUSAN PEMBELIAN (Studi pada Floo Cafe Ungaran)
This research was done because of a decline in sales on the Floo Café for several months in a row, so keep in mind the factors that influence the purchase decision. This study aims to determine the effect of the perception of price, quality of service, promotion, and location of the purchase decisi...
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| Main Authors: | , |
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| Format: | Academic Paper |
| Published: |
2016-08-11.
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| Subjects: | |
| Online Access: | http://eprints.undip.ac.id/50460/ |
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http://eprints.undip.ac.id/50460/3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |