SEGMENTASI DAN ANALISIS PERILAKU KONSUMEN KOPI BUBUK

he purpose of this study was to know the consumer segmentation of '555' Ground Coffee in Capital city of Nusa Tenggara Barat Province, to know the variables which influence the consumer behaviour from buying '555' Ground Coffee and also knowing the marketing prospect of '555...

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Main Author: Utami, Riza Wahyu (Author)
Format: Academic Paper
Published: 2016-08-08T03:21:25Z.
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