FMCG Product Endorser Advertising Variables Affect The Purchase Decisions And Brand Loyalty In The Community In The District Situbondo

Proceeding The 1st International Conference on Economics Education & Entrepreneurship (ICEEE 2016)

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Main Authors: Hariyana, Nanik (Author), Sularso, R. Andi (Author), Tobing, Diana Sulianti Kristina (Author), Sudaryanto (Author)
Format: Academic Paper
Published: 2017-02-22T02:50:53Z.
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