ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUASAN KONSUMEN DAN IMPLIKASINYA TERHADAP MINAT LOYALITAS (Studi Kasus pada Toko Mahkota Pekalongan)
This study aimed to analyze the influences of product quality, service quality, competitive prices and reputation of the store, on the loyalty intention to the Mahkota Stores Pekalongan using customer satisfaction as an intervening variable. In this research, there are 6 variables, 24 indicators and...
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| Main Authors: | , |
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| Format: | Academic Paper |
| Published: |
2015-06-11.
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| Subjects: | |
| Online Access: | http://eprints.undip.ac.id/46070/ |
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Internet
http://eprints.undip.ac.id/46070/3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |