ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUASAN KONSUMEN DAN IMPLIKASINYA TERHADAP MINAT LOYALITAS (Studi Kasus pada Toko Mahkota Pekalongan)
This study aimed to analyze the influences of product quality, service quality, competitive prices and reputation of the store, on the loyalty intention to the Mahkota Stores Pekalongan using customer satisfaction as an intervening variable. In this research, there are 6 variables, 24 indicators and...
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| Autores principales: | , |
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| Formato: | Academic Paper |
| Publicado: |
2015-06-11.
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| Materias: | |
| Acceso en línea: | http://eprints.undip.ac.id/46070/ |
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http://eprints.undip.ac.id/46070/3rd Floor Main Library
| Número de Clasificación: |
A1234.567 |
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| Copia 1 | Disponible |